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Social media brings together like minds IRL (in real life)
‘Tweet-ups’ become organic networking events for new media mavens The night before Halloween was the first official meeting of the Social Media Club of Chicago. As dozens of Chicagoland bloggers,...
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Branding Rule: Stop Sending, Start Listening
This post is an excerpt of our Branding Rules eBook. Branding means so many things to different people that it has become nebulous. It’s called the “secret sauce” of marketing, but what does that mean?...
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